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iEntry Management
Business Development

Lexington, Ky

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Richard Ord, CEO
Rich brings a background of internet entrepreneurial and management experience. His unique vision of the internet industry has propelled iEntry to become a leader in the newsletter Marketing Industry. Rich was at the forefront of the newsletter industry, when he created one of the first HTML newsletters for his NewsLinx.com website, at the request of Netscape, Inc. in 1996. NewsLinx is recognized as the Internet's first news aggregation service and has been written about in the WallStreet Journal, PC Magazine, USA Today and more. Rich later sold NewsLinx and became internet.com's Director of E-mail Operations. In that role, he developed their newsletter division from 26 newsletters to over 170 newsletters in only 18 months. Rich believes in rapid growth through innovation governed by prudent business practices.

Roger L. Kehrt, CFO
Mr. Kehrt graduated from Georgetown College, in 1968 with a major in accounting and from the University of Kentucky, in 1979 with an MBA. For the past twelve years, he has owned and operated the firm of Roger L. Kerht, Certified Public Accountants. His long-standing practice has focused on serving start-up companies. Roger handles iEntry's financial matters and has established its accounting control systems.

Pete Thiruselvam, Editor in Chief
In 1989, Pete graduated from Kennesaw State University, with a Bachelor of Arts degree in International Affairs. Pete received his Juris Doctor from The American University, in 1993. In 1996, Pete co-founded New World Merchants, one of the internet's first e-commerce companies. Through his affiliation with New Horizon, Pete has served as a technology instructor for several international companies, such as CNN, Delta Airlines, and BellSouth. Pete is the Editor in Chief of all iEntry Newsletters.

Susan Coppersmith, Director of Sales
Susan brings to iEntry significant experience in the areas of internet sales and sales management. She leads the formulation of iEntry's successful ad sales strategy. Susan has been pivotal in building iEntry's sales team who is now one of the largest newsletter-focused ad sales teams on the internet.

Michael McDonald, Operations Manager
Michael has a B.A. from the University of Kentucky, where he studied English and Education. He joined the iEntry team in March 2000 and has been instrumental in the creation and implementation of strategic systems related to promotions and market development. Michael brings a unique blend of technical savvy and invaluable market insight to the iEntry Network.

Murray Hunter, Chief Technology Officer
Murray received his Bachelors of Science degree in Computer Science in 1995. Prior to joining iEntry, as the Chief Technology Officer, he was employed as a LAN Technician for the Computer Services Department at the University of Manitoba and as Internet and LAN Support Specialist for King Optical Group. Murray has over 15 years of internet experience which has led to his involvement in numerous internet ventures. In 1996, he co-founded and developed the Canadian Apartments for Rent On Line (carol.ca), which provides a search engine for apartment listings. His association with iEntry began with Jayde Online, where he served as its programmer and systems administrator. In 1998, Murray developed the Jayde directory's search engine and database system. As iEntry's Chief Technology Officer, Murray is responsible for all issues concerning hardware, software, and company website administration and support.